Distribution Company Research
What is a Distribution Company?
Distribution companies are responsible for advertising films through the use of TV, posters, magazines and other media platforms. Their "theme" is not associated with that of the film and they usually have a universal or neutral sounding name. Most companies do not distribute one specific genre of film, which is why it is important for their logo to be iconic yet unrelated to any of the genres of film.
Distribution companies are responsible for advertising films through the use of TV, posters, magazines and other media platforms. Their "theme" is not associated with that of the film and they usually have a universal or neutral sounding name. Most companies do not distribute one specific genre of film, which is why it is important for their logo to be iconic yet unrelated to any of the genres of film.
General Distibution Companies
Lionsgate
Lionsgate was founded on July 3rd of 1997 by Frank Giustra and Avi Federgreen, with a 16 million doller investment. Lionsgate are the 7th most grossing distributing company in the whole of the USA. Lionsgate have distributed some of the most terrifying and some of the most notorious horror films known today such as; the "SAW" films "Haunting in Connecticut". Lionsgate's choice of presentation is simple and memorable. They choose bright, pastel blue colours alongside variety of concepts with skies/galaxies etc. This could imply a statement of being a higher company in the media industries. The choice of the branding name is short and simple, making it easy to remember. The overall outlook on the opening is sophisticated and simple. |
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Paramount Pictures
Paramount Pictures' logo has a simple, clear font and colour scheme. It is effective as it is not linked with a specific genre of film or movie so it is able to distribute different films such as 'The Lovely Bones(2010)', 'Transformers Revenge of the Fallen(2009) and 'Iron Man 2(2010). Paramount Pictures is a distibuter but is also known as a film studio, Televison Production Company. Paramount is a member of the Motion Picture Association of America. The choice of the name is simple and short. It has been put in dark brown contrasting with the orange/yellow sunset in the background. |
Columbia
Columbia are a very popular distribution company within the industry of film. They have produced many films of different genres such as Mall Cop 2 (2015), American Hustle (2013) and Spider Man 2 (2004). The music starts of slow with a bright light on the screen. As the music builds up it pans out from the light to an extreme long shot including steps and a woman stood at the top holding the light. The music has an increase in volume to emphasis the entrance of the title, which is in bold capitals. |
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Horror Distibution Companies
Warner Bros
Warner Bros. Entertainment Inc. is an American entertainment company that produces film, television and music entertainment. It distibutd many horror films such as 'Annabelle (2014)', 'The Conjuring (2013) and 'Friday the 13th (2009). Warner Bros is short and sweet. The logo inludes two colours these are, yellow which is used a lot for the writing and border. Light blue is the second colour this is put behind the letters 'WB', with a darker blue sky with clouds as its main background. The logo is on screen for the whole time as a still image, whilst the music is played in the background from start to finish. The music is a short orchestral piece with no climax, and fades out at the end. |
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Hammer Film
The distribution company Hammer Film is a British film production company based in London. Founded in 1934, the company is best known for a series of Gothic "Hammer Horror" films made from the mid-1950s until the 1970s. Hammer also produced Science fiction, thrillers and comedies. Hammer film distributed horror films such as 'The quiet ones(2014)', Both 'Women In black' film (2012)(2015) and 'Let me in (2010). This distribution doesn't have music accompanying the logo. The Logo features multiple animations within the text 'HAMMER', with a black, plain background. It pans out from the center to then view the whole word, the animations change into a red font, flashing from red to silver. |